Our story
Providing quality boots, slippers and moccassins for 85 years!
"The history and expertise of Alfred Cloutier can be found in every stitch of every shoe we have ever made."
Alfred Cloutier is among the oldest shoe companies in Quebec.
It's the Great Depression. Salaries drop by 40% and the unemployment rate reaches 27% in Canada. Shoemaking is the primary source of employment in Quebec.
To provide for his family, Alfred Cloutier, the 10th child in a family of 14 and then mayor of St-Émile, begins crafting moccasins.
After partnering in 1939 with his leather supplier L.F Villeneuve, he passed away in 1943 at the age of 44, just 5 years after the company's inception.
Enclosed here are cherished photos of Alfred Cloutier (on the left) and L.F Villeneuve (on the right).
À partir de 1943, l'entreprise est dirigée par L.F Villeneuve qui s'associe au frère d'Alfred, Arthur Cloutier alors en charge de la fabrication. Il décède en 1964 et ses enfants prennent la relève jusqu'au décès du fils en 1976.
In 1976, Serge Brie, the current owner and CEO of the company, acquired the business. Over the years, he expanded its offerings to include not only moccasins but also winter boots and slippers.
With momentum on his side, Serge Brie expanded the factory three times and, in 1989, acquired competitor H. Barbeau ltd., which at the time had 200 employees.
